The secret to advertising, particularly passive advertising is to get the readers attention. You have to keep him engaged long enough to get the message into his head, and hopefully to have him make a decision to take action and buy your product.
This can be done by a variety of means, including bright colors and [...]
Posted on 30 June 2010
Advertising that DIDN’T Work!
Posted on 23 May 2010
I would love to tell you how I have done everything right and how I am the ultimate guru and how much of a rock star I really am, but that would be total crap, and you know it. You want to see some advertising that didn’t work?
This is a sign that I had installed [...]
Passive Advertising: Vehicles
Posted on 22 May 2010
No guys, this is NOT my mustang; but I totally admire the guy’s kuhunas that owns it. I met him at a recent Ron Legrand event in Dallas, and he is one of the players in his area of the country. Needless to say, everywhere he goes, people KNOW who he is…boy, talk about branding!
I [...]
Passive Advertising: Billboards
Posted on 21 May 2010
If you can afford it, and you know where your big traffic areas are, and you REALLY are committed to doing this for a living, then a billboard is a great way to get the phone ringing as well as brand name yourself. Not only did this billboard provide a sale per month on average, [...]
Books
My Third Book Released!
Posted on 04 March 2010
Hey guys, I just released my third book, Radon: Nuclear Fallout in Your Home. It is available through Barnes and Noble.com Amazon.com, Lulu.com, and a bunch of other places, But if you want a Digital Copy, and you do not want to pay the Full Retail Price, go to http://www.reinetusa.com/store and check it out there! [...]
Featured
Choose Your Words Carefully
Posted on 18 May 2010
Looking at some houses to buy and came across this sign.
Anybody else see the irony here???
I guess I just have a sick sense of humor.
‘Course, the “No Outlet” sign would not have been any better
This is near the corner of 39th and Division in North Little Rock, Arkansas
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Rantings
“Stupid” Quotes
Posted on 02 July 2010
I saw this on the back of a Chevy Blazer at (of all places)….WAL-MART.
Just the fact that i saw it there in and of itself is a bit funny and ironic, given some of the scary pictures going around the internet captured at that little Arkansas based discount chain.
That being said, I thought that perhaps [...]
Training
Should I use a HELOC
Posted on 19 May 2010
If you’ve ever asked yourself “What the heck’s a HELOC,” then you’ve come to the right place! There are two types of home equity borrowing: home equity lines of credit and home equity loans.
A HELOC, or Home Equity Line of Credit, is the right to borrow money from a lender up to a certain amount [...]
